Red Chief, one of the oldest and most trusted footwear brands in the Indian market from Leayan Global Private Limited, is set to launch its new ad campaign with Vicky Kaushal – Khel Gaye Chief. Targeting the youth, the campaign highlights the ease and comfort that Red Chief leather shoes essentially provide.
The commercial features Vicky tackling a couple of goons and tricking them into reaching the police station and getting them arrested. The ad film showcases how the tough and flexible leather shoes from Red Chief help Vicky nab the goons, while running, climbing and jumping. #RedChief #powerofrealleather #khelgayechief #vickykaushal
It seeks to portray Red Chief leather shoes as durable and quality genuine leather footwear that are suitable for today’s fast lifestyle. Youth icon Vicky Kaushal adds to the charisma of the brand.
Red Chief has been evolving with the current trends and consistently strives to create a niche for themselves as a stylish and sturdy leather footwear brand. Red Chief currently has over 170 retail stores and more than 3000 multi brand outlets (MBOs) across India. The brand is also available on all major online shopping platforms.
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