In strata living, by-laws shape our daily lives, yet many property owners remain unaware of what by-laws are, who creates them, and what to do if one is breached. Smarter Communities wanted to change that. They partnered with us to create a concise, visually engaging educational video using advanced animation to clarify these complex topics for the average Australian strata resident.
Client Brief:
Smarter Communities, a leading strata and body corporate management company, sought to address widespread misunderstandings about by-laws among property owners. Many residents don't know where to access by-laws, misunderstand the process of changing them, or realize they have the power to decide on them at the Annual General Meeting.
Our Creative Approach:
We crafted an animated explainer video that simplifies by-laws in a way that feels natural and relatable. Through clean visuals and friendly narration, we broke down intricate legal structures into digestible points: what by-laws are, why they're essential, who sets them, and what happens if one is breached. The animation guides viewers step-by-step, ensuring clarity without overwhelming them. By taking this complex information and presenting it with high-quality explainer animation, we created a video that is both memorable and educational.
For property marketers, real estate professionals, and strata management companies, this video demonstrates how advanced animation can be used to communicate essential, often complex information effectively. It serves as a prime example of using video production for SaaS and service-based marketing to enhance customer experience and attract leads.
What is interesting about this project?
XX Making it video type specific
XX Making it industry-specific
🔵 About
Vidico is an award-winning video production company with offices in Melbourne and Sydney. We produce stunning video content and explainer videos for tech brands and innovative startups. We communicate complex ideas in a way that’s simple, and easy to understand.
🌐 Check our Website: bit.ly/Vidico
📈 Learn how to use video for growth with our blog: bit.ly/3LCxdz9
🤝 Subscribe to our Newsletter to get weekly practical video marketing advice: bit.ly/48tngxJ
⬇️ Download our free 2023 State of Video Marketing Report: bit.ly/48DiZYX
Follow us on
LinkedIn: www.linkedin.com/company/vidicoagency
Instagram: www.instagram.com/vidico.agency/
Pinterest: www.pinterest.com.au/vidicoagency/
Companies we work with:
Uber / Square / Freshbooks / Digital Ocean / Algolia / Spotify / Koala / Vimeo / Airtable / AllTrails
#StrataLiving #ByLawsExplained #AnimatedExplainer #PropertyManagement #SaaSVideoMarketing #VideoProductionForSaaS #EducationalVideo #CustomerExperience #LeadAttraction #TechMarketing #ExplainerVideoProduction #AdvancedAnimation #VideoMarketing
Vidico: Video Production Company