On Screen : Ayushi Mathur
Instagram : www.instagram.com/theayushimathur/
Youtube : youtube.com/c/AyushiMathur
The practice of yoga and meditation has become extremely popular in the United States and around the world in recent years. However, what you may not know is that this popularity has led to the commoditization of these practices, with the United States and other Western countries capitalizing on the cultural and spiritual traditions of India and profiting off of them.
The market for yoga and spirituality in the United States is massive, with around 88 billions dollars being generated each year. However, this commoditization is not without its dark side. Many critics argue that the commoditization of these practices has led to a dilution of their true meaning and purpose, with Western companies and individuals profiting off of a cultural tradition that they do not fully understand or respect.
So what can be done about this commoditization of Indian culture? It's a complex issue, but one thing we can all do is educate ourselves and be mindful of the cultural origins of these practices. We can also support businesses and organizations that are committed to preserving the integrity and authenticity of these traditions.
If you want to learn more about this topic, make sure to watch the entire video. We delve deeper into the commoditization of Indian culture and discuss what steps we can take to support the preservation of these traditions. Thanks for watching!
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